Cal State University, Dominguez Hills

Scope of Work

Instructional Design | Camtasia | Articulate | Adobe InDesign | WordPress | Copywriting | Copyediting | Blogging


Specialized in the development of distance education courses within an e-learning context. Analyzed course requirements, course hierarchies, instructional materials, and student learning outcomes. Conducted consultations, course pre-assessments, needs assessments, analysis, and peer reviews. Identified milestones and gaps in the various levels of student-centered learning.

I consulted on instructional design and media development for the College of Business Administration and Public Policy under the Congressional Grant project. Launched 4 online courses for Lottery Grant project and initiated 18 additional courses through the design & development phase via a peer review process.

Trained Faculty on Implementation of Student Learning Outcomes

Successfully trained and assessed 17 faculty on the creation of effective learning materials and the methods of writing student learning outcomes via an Online Teaching Academy.

Designed Learning Tools

Developed course design tools: process flow diagrams and schedules for 2-course tracks (New Course & Existing Course); learning objects; job aids; guides; and rubric tools for use throughout the phases of course development.

Produced Training Videos

Scripted, narrated, and edited 3 online how-to tutorial videos and 3 course-design tutorial videos. Conceptualized one faculty video introduction for course home-page entry point.

Marketed Services and Resources

Designed and distributed 13 electronic advertisements to the campus community and faculty promoting tech support; e-textbook adoption; Blackboard LMS workshops; course enrollments; and Learning Curve blog post announcements.

Increased Adult Learning Principles and Awareness

Increased knowledge and awareness of adult learning principles and methodologies utilizing Bloom’s taxonomy, and other theories authored by Ruth Clark and Robert Mager.

Developed and Authored Blog

Authored the Learning Curve blog to share instructional design methodologies and best practices, as well as broadcast self-produced videos employing a variety of instructional media, such as YouTube, Twitter, Issuu, and Picasa.

Erendira is a skilled and patient course designer, who facilitated the development of an online organizational behavior course. She helped me integrate technology, and identify student learning outcomes, as well as giving me a good sense of how an online course can be successfully developed.

James Katzenstein - Cal State University Dominguez Hills

Erendira has a very strong foundation in course development and a very strong foundation in online communications. She was very effective at helping the faculty to make courses interactive, build courses based on student learning outcomes, use the wide variety of tools available for online teaching. Erendira did an excellent job.

David Hoopes - Cal State University Dominguez Hills

The first day I started working at DIRECTV in my role as Sales Center Training Manager, I was informed that I would have to learn InDesign. Due to InDesign being considered the most daunting of programs in my previous organization, I immediately felt intimidated by this prospect. While it did take some self-education, there is no way I could have been successful in my initial design projects without Erendira’s patient coaching and the templates she had built from scratch to support the Team. Through her own diligence and self-discipline, Erendira taught herself InDesign and became the guru to support the other Managers and me. Since design is a majority of our work, I will always be indebted to Erendira for the foundation she provided me and her patient mentoring. Not only is Erendira an expert in design, but she is also a consummate professional and team player. She would be an asset to any team.

Jennifer Murrian - DIRECTV

Erendira gave me training in teaching and learning with a specific focus on measurable learning outcomes, course design, and evaluation. I found her work superb–the best I received at that particular time.

Nancy Erbe - Cal State University Dominguez Hills

Erendira is a hard-working, detail-oriented individual with significant instructional design expertise. She has an excellent sense of workflow and is quite persistent when bringing a plan to actualization. Erendira has made many important contributions to online learning. She is friendly, honest, and a pleasure to be around. I recommend her without hesitation.

K.D. Borcoman - Cal State University Dominguez Hills

Contact Me

Let's Work Together

I’ll offer direction for your project once we’ve outlined your objectives, and you’ll ultimately decide on the best, most sensible vision for your project.

Eréndira Creative

Web Design/ Instructional Design/
Writing/ Editing

My Promise

I’ll deliver the best result for your project by utilizing the most appropriate tools and methods required.

Get in Touch